You can use this service with or without an account. See if you are using Classic Analytics (ga.js) or Universal Analytics (analytics.js). You'll also need to add (or modify) the onclick attribute to your links. It's only one of the most popular social media management tools currently out there! To enable SSL for your link domain Identify your link domain. You are also able to use the same tools such as bookmarklets and third-party apps using their API with your custom domain name. You cant just go there and type how your day went and expect Twitter to accept that. This can break your links and disable the tracking if these are not accepted by your website.