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Therefore, as a Twitter marketer who needs to track link performance, you should use bit.ly. Note: As of March 30, 2018, Google's URL shortener is only available to active users, and the data generated by those shortened URLs will only be available until March 2019. Then when the page loads, it can load the Javascript and track the information in Google Analytics as expected. It allows for custom domains so you can brand your shortened link. To track only the HTML version of your campaign, and not the plain-text version, you can create a custom tracking code using Google's resources and add it to the HTML of your campaign.
Users can create these short links through the web interface at goo.gl, or they can programatically create them through the URL Shortener API. I'm sure there are also better ways this can be done, so if you have your own way of doing it please leave me some comments below!Google Analytics provides an overwhelming quantity of information.
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This is helpful for tracking: File Downloads Video Engagement External Link Clicks Internal Link Clicks Email Link Clicks Additionally, when setting up event tracking you will be able to add categories, actions, labels to see specific link information or high-level link click information. The values for each entry are the same as specified in the Analytics section. Some shortening services, such as goo.gl, tinyurl.com, and bit.ly can generate URLs that are human-readable, although the resulting strings are longer than those generated by a length-optimized service. OneLink™ Custom tracking links are app specific, which always direct clicking users to the page of the app that is specified on the tracking link.
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Don't use your company name: URL shorteners can also be formed from product names, words common to your industry, slogans or even slang. In this case, each character in the sequence will be 0, 1, 2, ..., 9, a, b, c, ..., y, z. Tracking Search Traffic to the PDF Add a URL parameter to every link pointing to each PDF document on your site. When the link targets match the filter, the link is tracked.
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Browse our list for inspiration: You'll likely get some great ideas just look at what others have done! Dead simple to manage multiple custom domains and multiple clients from a single account Consistent branding impression. Replace: Consider using letters or numbers in place of words. When using Google Analytics to track your link, the most common setup is to have the Javascript tracking code for Google Analytics placed on a page where your contacts visit. Shortened links allow you to share long URLs in a Tweet while maintaining the maximum number of characters for your message. But otherwise, the free account is useful enough for comprehensive link tracking. So, I bring the following best options of Bitly alternatives. The permalinks you use in WordPress can be ideally created to be as short as possible.
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