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In this article we’ll discover how to add outbound link tracking. The media source value is represented in the tracking link, on the bottom of the page, under the ‘pid’ parameter.   Note To properly differentiate between your custom tracking link and AppsFlyer integrated partners tracking link, do not use "Facebook", "Facebook Ads", "Google", "Twitter" or "Organic" as your custom media source name (case insensitive). Because we’re creating an event to track clicks on a specific type of link!

This can be added to existing JavaScript files or in a script block as long as it’s loaded somewhere within the HTML body (ideally, just before the closing tag). jQuery (or your alternative) must be loaded first although the Google Analytics tracking code can appear anywhere on the page. /* Track outbound links in Google Analytics */ (function($) { "use strict"; // current page host var baseURI = window.location.host; // click event on body $("body").on("click", function(e) { // abandon if link already aborted or analytics is not available if (e.isDefaultPrevented() || typeof ga !== "function") return; // abandon if no active link or link within domain var link = $(e.target).closest("a"); if (link.length != 1 || baseURI == link[0].host) return; // cancel event and record outbound link e.preventDefault(); var href = link[0].href; ga('send', { 'hitType': 'event', 'eventCategory': 'outbound', 'eventAction': 'link', 'eventLabel': href, 'hitCallback': loadPage }); // redirect after one second if recording takes too long setTimeout(loadPage, 1000); // redirect to outbound page function loadPage() { document.location = href; } }); })(jQuery); // pass another library here if required The event is recorded with the category name ‘outbound’, action name ‘link’ and the value set to the URL of the outbound page. I like Bitly because it has a pretty interface and a login for all of the links you create. The need for this came about when one of our Healthcare Marketing clients needed to track the actual impact their PDFs were having on their organic search volume, and traffic in general. Other Helpful Macros If you have sites that you frequently link out to or have partnerships with, you might want to roll up the click events by domain name.

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URL Shortener Sharepoint

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If your request includes an auth token, then this URL will be unique. The name of the computer that holds the link source is renamed. Twitter will use this to make your timeline better. It’s very simple interface will allow you create custom URLs so that it’s not just a random mix of letters and numbers if you want. bit.ly/0a0b0c0 TinyURL: Another one of the first, if not the first URL shorteners for Twitter. Nesbitt, Scott (7 February 2010). "Shorter Is Sweeter: A Look at URL Shorteners".Check out this address: If you visit it, you’ll end up right back here.

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Registering a short URL[edit] Some websites create short links to make sharing links via instant messaging easier, and to make it cheaper to send them via SMS. If you use a third-party for some of your emails, you might use that third-party's name. An Enterprise edition supports multiple domains, advanced dashboard features and a customer service support plan.Overview The Google URL Shortener at goo.gl is a service that takes long URLs and squeezes them into fewer characters to make a link that is easier to share, tweet, or email to friends. In the input box that appears, enter a placeholder value for your publisher so they know where to replace values.

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Using them ensures all parameters on the tracking link are transferred and parsed correctly for all platforms, browsers and scenarios.  It's possible to shorten regular custom links or OneLink URLs: Shorten Regular Custom Link You can use as many parameters as you'd like on a tracking link and use Shorten Link to convert the link to a short one. This can be added to existing JavaScript files or in a script block as long as it’s loaded somewhere within the HTML body (ideally, just before the closing tag). jQuery (or your alternative) must be loaded first although the Google Analytics tracking code can appear anywhere on the page. /* Track outbound links in Google Analytics */ (function($) { "use strict"; // current page host var baseURI = window.location.host; // click event on body $("body").on("click", function(e) { // abandon if link already aborted or analytics is not available if (e.isDefaultPrevented() || typeof ga !== "function") return; // abandon if no active link or link within domain var link = $(e.target).closest("a"); if (link.length != 1 || baseURI == link[0].host) return; // cancel event and record outbound link e.preventDefault(); var href = link[0].href; ga('send', { 'hitType': 'event', 'eventCategory': 'outbound', 'eventAction': 'link', 'eventLabel': href, 'hitCallback': loadPage }); // redirect after one second if recording takes too long setTimeout(loadPage, 1000); // redirect to outbound page function loadPage() { document.location = href; } }); })(jQuery); // pass another library here if required The event is recorded with the category name ‘outbound’, action name ‘link’ and the value set to the URL of the outbound page. Shorten Link Action Shortened links are very useful because: 1. A circumvention could be that a website provided its own shortlinks instead of relying on a third-party shortening service – but this is not common. With its own URL shortener, you can ensure that your long links are kept safe and secure for your visitors. Use this feature to keep data longer than 30 days, send it to clients, or do custom analysis. With TinyURL, you can also make a smaller URL that will work for any page on your site. This can result in URLs that are hundreds of characters long and that contain complex character patterns.


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